Inveterate Raises $5.5M In New Funding

Dec 20, 2023

Inveterate is reinventing customer loyalty by giving sellers the power to deploy paid memberships on their storefronts.

Inveterate, which develops digital membership solutions for Shopify, has raised $5.5M in venture funding. Subscriptions have been confused with loyalty programs, hopefully, Inveterate helps brands offer rewards and not just another transaction.