SOCi Ranks 60 on INC 5000
SOCi, Inc., the leader in social media and reputation management for multi-location brands, today announced it ranked 60th on Inc. Magazine’s 37th annual Inc. 5000. In addition to its inaugural place among the top 100 on the list of the nation’s fastest-growing private companies, SOCi was also recently honored by two of the top peer review networks for B2B Technology companies. Capterra dubbed SOCi a top Social Media & Marketing Software in its 2018 Top 20 Most Popular Social Media Marketing Software report, and G2Crowd gave the six-year-old company its coveted “High Performer” designation for Summer 2018.
With a three-year growth rate of 4,571%, SOCi continues to cement its role as the go-to social media and reputation management SaaS platform for multi-location brands looking to monitor and control their social presence and online reputations both at the national and local level. In the last quarter alone, the company has added more than 50 new brands and partners, including Liberty Tax and The Dwyer Group–the leading service-based franchise group with brands like Molly Maid, Mr. Rooter, and Mosquito Joe. More partnerships are on the horizon as enterprise marketers continue to increase the amount of their digital budget’s designated to local programs, according to recent research from Street Fight, who also found that social media is the top area for growth among this audience.
Against the industry and company growth, SOCi continues to invest in advancing its technology and the multi-location SaaS category as a whole through achieving top industry accolades and adding top talent to their growing team. SOCi recently appointed David Marler VP of Customer Success. The RingCentral veteran has more than two decades of customer success leadership experience helping build teams and processes at numerous San Francisco based software companies, and previously launched his own startup in the customer success space: Hakalix, Inc., a customer lifecycle management platform company.
Afif Khoury, CEO and founder of SOCi said: “We continue to welcome impressive enterprise clients into our roster as we invest further in developing cutting edge technologies and delivering exceptional customer success. Together with the addition of key members to our team, including Monica Ho, our new CMO, and David Marler on the Customer Success team, we are strengthening SOCi’s foothold as the leading social media and reputation management platform for multi-location brands.”
Founded in 2012, SOCi enables multi-location companies to protect the national brand while empowering local franchisees. To accomplish this, the company has developed proprietary marketing tools as well as unique multi-layered permission systems, workflows and approval solutions to help brands succeed in social media and reputation from corporate to the local business level.
Brands and businesses that have not taken control of their messaging and reputation on a local level are falling to the bottom of search results and feeling the effects on their bottom line. Nearly 80% of consumers say that information seen on social including online reviews have an impact on their purchase decisions and 49% of consumers need at least a four-star rating before they choose to interact with a business, yet less than one in five businesses are monitoring their local reputation. SOCi’s aim is to educate brands on the money they are losing by not paying attention to local reviews across properties.
“As the parent company of 13 international home service franchise companies with around 3,000 locations, we were in need of an advanced platform that was able to scale social media marketing for us. We did extensive research for several months and discovered SOCI, which has streamlined the digital marketing content and social engagement workflow process across many different teams both within our department as well as our agency partners,” said Kellie Pearson, Social Media Marketing Manager at The Dwyer Group. “SOCI has also given us more detailed reporting and local ORM insights we’ve never had before. We are extremely happy with the product!”
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About SOCi
SOCi is the leading social media and reputation management platform built to address the complex needs of highly visible Multi-Location businesses. Our goals are lofty, but simple. We promise to help protect and grow your brand across the top social media and reputation sites while making it easy to scale your presence across hundreds (or even thousands!) of local pages. An award-winning leader in the industry, SOCi has pioneered more than a dozen unique marketing tools to help you succeed where others have failed. Whether you’re managing 10 brand pages or thousands of local pages, SOCi will fuel the success of your social media channels, all while protecting what matters most: your online reputation. For more information, please visit us at http://www.meetsoci.com.